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By:

Rajendra Joshi

3 December 2024 at 3:50:26 am

Kolhapur cop sets new standard for investigations

Yogesh Kumar Gupta Kolhapur: When a police officer takes genuine interest in securing justice for citizens duped in financial fraud, investigations can move swiftly enough to lift the crushing burden off affected families. Kolhapur Superintendent of Police Yogesh Kumar Gupta has demonstrated precisely that. His firm and sensitive handling of a cheating case ensured relief for Akshay Deepak Dhale, a young entrepreneur from Kolhapur who had fallen prey to a Rajkot-based company that allegedly...

Kolhapur cop sets new standard for investigations

Yogesh Kumar Gupta Kolhapur: When a police officer takes genuine interest in securing justice for citizens duped in financial fraud, investigations can move swiftly enough to lift the crushing burden off affected families. Kolhapur Superintendent of Police Yogesh Kumar Gupta has demonstrated precisely that. His firm and sensitive handling of a cheating case ensured relief for Akshay Deepak Dhale, a young entrepreneur from Kolhapur who had fallen prey to a Rajkot-based company that allegedly promised to secure large government loans for business expansion. Gupta’s intervention compelled company representatives to travel to Kolhapur and assure repayment of the money collected, effectively forcing them onto the back foot. Dhale, a resident of Sadar Bazaar, had dreamt of expanding his late father’s small printing business after losing him during the Covid-19 pandemic. Lured by promises of securing a multi-crore loan under a Central government scheme, he transferred ₹69 lakh — raised from nearly 15 friends and relatives — to the company’s account. The loan, however, never materialised. When Dhale began making inquiries, he was met with evasive responses. The financial shock left the family devastated. Initial attempts to seek police help reportedly went nowhere, with the matter labelled as “non-criminal” and dismissed at the preliminary stage. Acting on advice, the family approached the district police chief directly. Gupta’s decisive stand altered the course of the case, leading to concrete assurances of refund from the company. However, a far larger challenge now looms before the Kolhapur police chief. Across Kolhapur — and reportedly other parts of Maharashtra — several Marathi youths claim to have been duped by a Morbi-based businessman who allegedly promises to set up “innovative” enterprises for aspiring entrepreneurs. The scale of the alleged fraud runs into crores of rupees. The businessman, said to be linked to a major tile industry in Morbi, is accused of luring youngsters through social media promotions and advertorials in prominent English dailies. Contracts are structured to appear transparent and legitimate. Prospective entrepreneurs are promised exclusive access to novel business models, often involving products sourced from Chinese markets, complete with projected marketing strategies and attractive feature lists. According to victims, payments are collected upfront, but the products eventually supplied lack the promised specifications and hold negligible market value. Several youths across Maharashtra are believed to have suffered losses. Those who have confronted the accused allege they were threatened with defamation suits and warned that a team of “expert lawyers” would ensure their financial and reputational ruin if complaints were filed. While some victims have resigned themselves to debt and despair, others who attempted to pursue police complaints claim they were turned away. For many of these young entrepreneurs, SP Yogesh Kumar Gupta represents a ray of hope. If he chooses to take up the matter with the same resolve demonstrated earlier, it could not only restore faith among affected youths but also send a strong deterrent message to fraudsters operating under the guise of innovation-driven enterprise.

Indecision Kills Personal Branding

Updated: Jan 20, 2025

Indecision Kills

In a world that celebrates clarity and confidence, hesitancy is a silent yet powerful force that can diminish your personal brand. When people dwell in the realms of “I’m not sure” or “maybe,” they unknowingly project uncertainty and unreliability—traits that can undermine the foundation of a strong personal brand. Your ability to make decisions and stand firm on them is not just a reflection of your leadership but also a testament to your personal brand’s strength.


Every interaction we have leaves an impression. Be it a professional email, a networking event, or a casual conversation, these moments contribute to how others perceive us. When you continuously oscillate between indecision and vague responses, it sends a message that you lack confidence or direction. In business, where trust and reliability are paramount, this can become a significant roadblock.


Imagine a scenario where a client approaches two service providers with the same inquiry. The first one confidently outlines a plan, clearly stating the next steps, while the second hesitates, replying with, “I’m not sure; let me think about it.” Even if both have the same expertise, the client is more likely to gravitate toward the first provider. Confidence fosters trust, and trust is the bedrock of all successful relationships—professional or personal.


Indecision can often stem from the fear of making mistakes or being judged. While this is natural, it’s important to remember that perfection is an illusion. The act of making a decision, even if it turns out to be less than ideal, demonstrates courage, responsibility, and accountability. These are the traits that elevate a personal brand, distinguishing you in a crowded and competitive world.


Being decisive doesn’t mean being impulsive or reckless. It means gathering information, weighing options, and then committing to a choice with confidence. In personal branding, this is particularly crucial because every decision you make—how you respond to challenges, present yourself, or communicate with others—forms part of the narrative others associate with you.


Hesitation and indecision don’t only affect how others perceive you; they also impact how you view yourself. Constantly second-guessing yourself leads to self-doubt, which becomes a self-fulfilling prophecy. The more uncertain you are, the more others will mirror that uncertainty, creating a cycle that can be hard to break.


One way to counter this is by setting clear priorities and aligning your decisions with them. For instance, if your personal brand is centred around being a thought leader in your industry, your choices should reflect expertise and foresight. Even in moments of ambiguity, acknowledging the uncertainty while showing a proactive approach—such as saying, “I’ll find out and get back to you”—conveys both honesty and determination.


During my recent trip to Australia, I was reminded of how decisiveness shapes impressions. Whether interacting with global clients or navigating unfamiliar professional terrains, I realized that certainty in communication was key to building trust and rapport. This was particularly evident when representing my personal brand on international platforms. A clear, confident tone opened doors and strengthened relationships that would have otherwise remained distant.


The next time you find yourself leaning on phrases like “I’m not sure” or “maybe,” pause and ask yourself: Is this hesitation necessary? Sometimes, it’s about silencing the inner critic and choosing to act decisively. Even if the outcome isn’t perfect, the act of making a choice positions you as someone who is reliable, proactive, and worth trusting.


Your personal brand isn’t defined by the absence of mistakes but by how you handle them and move forward. Decisiveness isn’t just about making choices—it’s about owning them. And in a world that often feels uncertain, those who lead with clarity and conviction stand out.


Make your decisions a reflection of your confidence, and watch as your personal brand strengthens, opening doors you never imagined.

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(The author is a personal branding expert. She has clients from 14+countries. Views personal.)

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