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By:

Abhijit Mulye

21 August 2024 at 4:59:11 pm

Bhagwat to outline roadmap for next century

Mumbai: Rashtriya Swayamsevak Sangh (RSS) Sarsanghachalak Dr Mohan Bhagwat will address thousands of volunteers and key political observers at Reshimbagh grounds in Nagpur tomorrow at 7.40 am on the occasion of Vijayadashami, formally concluding the organisation’s centenary-year celebrations. He is expected to deliver an ideological and operational blueprint intended to recalibrate Hindu society, counter ongoing opposition mobilisation across India, and outline internal organisational changes...

Bhagwat to outline roadmap for next century

Mumbai: Rashtriya Swayamsevak Sangh (RSS) Sarsanghachalak Dr Mohan Bhagwat will address thousands of volunteers and key political observers at Reshimbagh grounds in Nagpur tomorrow at 7.40 am on the occasion of Vijayadashami, formally concluding the organisation’s centenary-year celebrations. He is expected to deliver an ideological and operational blueprint intended to recalibrate Hindu society, counter ongoing opposition mobilisation across India, and outline internal organisational changes through a wide-ranging policy address. The annual Vijayadashami address, historically the most definitive forum for the RSS chief to articulate the organisation’s stance on domestic policy, cultural objectives and global affairs, carries heightened significance this year. Marking the completion of 100 years since Dr K.B. Hedgewar founded the organisation on Vijayadashami in 1925, Bhagwat’s address is designed to chart the strategic framework for the RSS as it enters its second century. Over the past 12 months, Bhagwat has personally anchored a series of outreach programmes across four Indian metropolitan hubs and two global nerve centres in the United States and Europe, signalling an appetite to project ideological clarity and broaden the organisation’s institutional footprint beyond traditional shakhas. The address comes against the backdrop of sustained street agitations orchestrated by the Congress party and newly formed groups such as the CJP in the national capital and several states. These demonstrations, centred on unemployment, social justice rhetoric and institutional accountability, have explicitly targeted India’s youth demographic — a constituency that has historically formed the primary recruitment pipeline and ideological backbone of the Sangh. Political observers believe Bhagwat will offer an unyielding response to these attempts to disrupt governance and erode the social coalition, reflecting an unmistakable determination within the Sangh Parivar leadership to resist political attrition and mount an active counter-narrative. The diplomatic and constitutional significance of the event is underscored by the deliberate selection of guests. Former Vice-President Jagdeep Dhankhar and Israel’s Consul General in Mumbai, Yaniv Revach, are attending as special invitees. Revach’s presence hints at possible remarks addressing global geopolitical realignment, the rise of civilisational conflicts, cross-border terrorism and national security challenges. Dhankhar’s attendance provides a platform to reaffirm constitutional patriotism and legislative stability at a juncture marked by sharp parliamentary confrontation. Equally consequential is the invitation extended to Sanjay Gupta, Editor-in-Chief of Dainik Jagran. For an organisation that has historically maintained a measured distance from mainstream media machinery, engaging with the leadership of India’s largest Hindi daily indicates an institutional shift towards proactive public communication. The gesture suggests that the Sangh recognises that narrative warfare in its next century requires strategic engagement with popular media platforms rather than a traditional reliance on insular organisational word of mouth. Beyond external ideological positions, the Nagpur gathering is expected to provide indicators of the structural transitions under way within the RSS. The organisation has been quietly restructuring its administrative echelons, revamping functional wings and adjusting internal deployment models in recent months. With additional leadership realignments slated across key tiers in the near future, Bhagwat’s speech is expected to define the organisational ethos for these generational handovers, emphasising flexibility in outreach while preserving core organisational discipline. As dawn breaks over Reshimbagh, the address will serve both as a balance sheet of a century-old journey and as a declaration of intent for an increasingly combative political era.

Indecision Kills Personal Branding

Jan 17, 2025
3 min read

Updated: Jan 20, 2025

Indecision Kills

In a world that celebrates clarity and confidence, hesitancy is a silent yet powerful force that can diminish your personal brand. When people dwell in the realms of “I’m not sure” or “maybe,” they unknowingly project uncertainty and unreliability—traits that can undermine the foundation of a strong personal brand. Your ability to make decisions and stand firm on them is not just a reflection of your leadership but also a testament to your personal brand’s strength.


Every interaction we have leaves an impression. Be it a professional email, a networking event, or a casual conversation, these moments contribute to how others perceive us. When you continuously oscillate between indecision and vague responses, it sends a message that you lack confidence or direction. In business, where trust and reliability are paramount, this can become a significant roadblock.


Imagine a scenario where a client approaches two service providers with the same inquiry. The first one confidently outlines a plan, clearly stating the next steps, while the second hesitates, replying with, “I’m not sure; let me think about it.” Even if both have the same expertise, the client is more likely to gravitate toward the first provider. Confidence fosters trust, and trust is the bedrock of all successful relationships—professional or personal.


Indecision can often stem from the fear of making mistakes or being judged. While this is natural, it’s important to remember that perfection is an illusion. The act of making a decision, even if it turns out to be less than ideal, demonstrates courage, responsibility, and accountability. These are the traits that elevate a personal brand, distinguishing you in a crowded and competitive world.


Being decisive doesn’t mean being impulsive or reckless. It means gathering information, weighing options, and then committing to a choice with confidence. In personal branding, this is particularly crucial because every decision you make—how you respond to challenges, present yourself, or communicate with others—forms part of the narrative others associate with you.


Hesitation and indecision don’t only affect how others perceive you; they also impact how you view yourself. Constantly second-guessing yourself leads to self-doubt, which becomes a self-fulfilling prophecy. The more uncertain you are, the more others will mirror that uncertainty, creating a cycle that can be hard to break.


One way to counter this is by setting clear priorities and aligning your decisions with them. For instance, if your personal brand is centred around being a thought leader in your industry, your choices should reflect expertise and foresight. Even in moments of ambiguity, acknowledging the uncertainty while showing a proactive approach—such as saying, “I’ll find out and get back to you”—conveys both honesty and determination.


During my recent trip to Australia, I was reminded of how decisiveness shapes impressions. Whether interacting with global clients or navigating unfamiliar professional terrains, I realized that certainty in communication was key to building trust and rapport. This was particularly evident when representing my personal brand on international platforms. A clear, confident tone opened doors and strengthened relationships that would have otherwise remained distant.


The next time you find yourself leaning on phrases like “I’m not sure” or “maybe,” pause and ask yourself: Is this hesitation necessary? Sometimes, it’s about silencing the inner critic and choosing to act decisively. Even if the outcome isn’t perfect, the act of making a choice positions you as someone who is reliable, proactive, and worth trusting.


Your personal brand isn’t defined by the absence of mistakes but by how you handle them and move forward. Decisiveness isn’t just about making choices—it’s about owning them. And in a world that often feels uncertain, those who lead with clarity and conviction stand out.


Make your decisions a reflection of your confidence, and watch as your personal brand strengthens, opening doors you never imagined.

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(The author is a personal branding expert. She has clients from 14+countries. Views personal.)

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