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By:

Anjali Joshi

3 July 2026 at 7:55:47 am

Beauty and the Algorithm

Artificial intelligence is transforming skincare, but the industry’s most valuable asset remains irreducibly human. The beauty industry has rarely embraced technological change as enthusiastically as it is doing today. Artificial intelligence can now analyse skin with remarkable precision, sophisticated machines can target imperfections once thought difficult to treat, and aesthetic clinics increasingly resemble laboratories as much as salons. Yet amid this technological revolution, an...

Beauty and the Algorithm

Artificial intelligence is transforming skincare, but the industry’s most valuable asset remains irreducibly human. The beauty industry has rarely embraced technological change as enthusiastically as it is doing today. Artificial intelligence can now analyse skin with remarkable precision, sophisticated machines can target imperfections once thought difficult to treat, and aesthetic clinics increasingly resemble laboratories as much as salons. Yet amid this technological revolution, an enduring truth that remains is that beauty is as much a human experience as it is a scientific one. For decades, skincare revolved around conventional treatments, topical products and the trained judgement of experienced aestheticians. Today, that judgement is reinforced by an arsenal of advanced technologies. Treatments such as HydraFacials, laser therapy, radio-frequency procedures, microdermabrasion, High-Intensity Focused Ultrasound (HIFU) and LED light therapy have transformed the possibilities of non-invasive skincare. They cleanse more deeply, improve texture and pigmentation, and deliver increasingly consistent results. Clients now expect faster improvements with greater precision and fewer risks than ever before. Game Changer Artificial intelligence has accelerated this transformation. AI-powered imaging systems can examine the skin in microscopic detail, assessing moisture levels, oil production, pigmentation, wrinkles, enlarged pores, acne, blemishes and even estimating biological skin age. Perhaps AI's greatest contribution lies in personalisation. Skin is profoundly individual; no two people present identical concerns, lifestyles or biological characteristics. The era of standardised treatments is steadily giving way to customised care. By processing vast quantities of diagnostic data, AI can recommend tailored treatment plans, suggest suitable skincare products and even generate detailed aftercare protocols. The result is better outcomes for clients whose treatments are increasingly designed around their specific needs rather than generic categories. Predictive algorithms can flag the early signs of accelerated ageing, sun damage or pigmentation disorders, allowing preventive intervention rather than corrective treatment. Increasingly, AI is extending beyond the treatment room into clinic management itself, streamlining appointment scheduling, maintaining comprehensive client histories, automating follow-up care and even enabling preliminary online consultations that save time for both practitioners and clients. All this raises an obvious question. If machines can analyse, predict and recommend with increasing sophistication, what remains for the beauty professional to do? The answer is almost everything that matters. While technology excels at processing information, it cannot understand vulnerability. A machine may detect dehydration in the skin, but not the exhaustion that caused it. It may identify pigmentation, but not the insecurity that accompanies it. It may recommend a treatment protocol, but it cannot reassure an anxious client, interpret unspoken concerns or understand why someone seeks aesthetic care in the first place. Beauty treatments are seldom pursued solely to improve the complexion. They are also acts of restoration for confidence, wellbeing and self-esteem. Clients often enter a clinic carrying emotional burdens alongside cosmetic concerns. They seek empathy as much as expertise. It is here that the experienced aesthetician remains irreplaceable. Skilled practitioners read people. They adapt treatments to personalities, lifestyles and emotional expectations. They know when to advise patience instead of another procedure, when to temper unrealistic hopes, and when the most valuable service they provide is simply listening. Nor can technology replicate the therapeutic qualities of touch. The slow rhythm of a facial massage, the careful movements of trained hands and the quiet conversation that often accompanies treatment create an atmosphere of trust that no algorithm can manufacture. These moments are not incidental luxuries but are central to why many clients return. The experience itself - the sense of being cared for - often becomes as valuable as the visible improvement in the skin. This is why the future of beauty is unlikely to be a contest between machines and humans. It will instead be a partnership in which each performs the tasks it does best. AI brings precision, speed and data-driven insight. Advanced equipment expands the range of treatments available while improving safety and consistency. Human practitioners contribute judgement, sensitivity, experience and emotional intelligence - qualities that transform a clinical procedure into genuine care. The beauty industry will undoubtedly become even more technologically sophisticated in the years ahead. But its defining ingredient will remain stubbornly analogue. Machines may analyse the skin with astonishing accuracy, and algorithms may refine every treatment plan. Yet confidence cannot be programmed, trust cannot be automated and compassion cannot be digitised. The future of beauty, for all its algorithms, will still depend on the oldest technology of all - the human touch. (The writer is an aesthetician and founder, Midas Touch International Institute, Pune. Views personal.)

India’s ‘Caged Parrot’: The Compromised Integrity of Probe Agencies

Updated: Oct 21, 2024

India’s ‘Caged Parrot’: The Compromised Integrity of Probe Agencies

In a telling moment during the recent bail hearing of Delhi Chief Minister Arvind Kejriwal, the Supreme Court of India admonished the Central Bureau of Investigation (CBI), warning that it must dispel its image as a “caged parrot.” The phrase, originally coined by the court a decade ago, once again highlights a persistent problem in Indian governance: the blatant politicisation of supposedly impartial investigative agencies. From the CBI to the Enforcement Directorate (ED), these institutions designed to uphold the rule of law, increasingly appear compromised, their autonomy eroded by the very state they are meant to serve.

The question of whether the CBI, ED, and their ilk have always been vulnerable to political manipulation is not new. But under the Modi government, their role has gained renewed scrutiny. Are these agencies merely continuing a tradition of subservience to the central government, or are they now operating under a more brazen form of political control than in previous administrations?

The CBI traces its origins to the Special Police Establishment, created in 1941 to combat corruption in the procurement of war supplies during the British Raj. After Independence, Prime Minister Jawaharlal Nehru institutionalised the CBI in 1963 as a premier investigative agency, charged with investigating corruption in central government offices. Over time, its remit expanded to include high-profile cases of criminality, economic offences and, increasingly, political scandals.

Despite the lofty ideals behind its creation, the CBI has always struggled to maintain its independence. Successive governments have used it as a tool to control dissent, intimidate political opponents and shield allies.

A particularly illustrative case occurred during Indira Gandhi’s tenure in the 1970s. During the infamous Emergency period (1975-77), the CBI was co-opted to suppress dissent against the government, pursuing opposition leaders with zeal while ignoring corruption within the ruling party. The agency’s neutrality was further questioned in the aftermath of the Emergency, when investigations against Gandhi herself were conveniently stifled after her return to power in 1980.

The tenure of Prime Minister Rajiv Gandhi saw the Bofors scandal, in which the CBI was slow to investigate despite mounting evidence of corruption. Subsequent governments, including those led by the Janata Dal and United Front, also dabbled in using the CBI to settle scores.

The term “caged parrot” gained currency in 2013 during the United Progressive Alliance (UPA) government led by Prime Minister Manmohan Singh. The Supreme Court’s scathing remark came in the context of the investigation into the 2G spectrum scandal, one of the most significant cases of corporate and political malfeasance in Indian history.

Since Narendra Modi and the Bharatiya Janata Party (BJP) swept to power in 2014, the charge that investigative agencies are being misused has only intensified. Under the current regime, high-profile raids, arrests, and charges against opposition leaders have become almost routine.

Critics argue that these investigations are aimed at hobbling the opposition, a strategy employed not just to weaken rivals but to create an atmosphere of fear. The message is clear: dissent will be met with legal reprisal. Supporters of the Modi government argue that the agencies are simply doing their job. But the optics of such investigations, particularly when they disproportionately target those opposed to the government, are hard to ignore.

The Enforcement Directorate, too, has seen its powers vastly expanded under the Modi government. According to data from the Lok Sabha, the ED has registered over 1,700 cases under the Prevention of Money Laundering Act since 2014, a 500% increase from the previous UPA era.

While it is tempting to lay the blame entirely at the door of the Modi government, the truth is more nuanced. The politicization of the CBI and other probe agencies has long been a feature of Indian governance. The Congress party, which ruled India for much of its post-independence history, also wielded these tools of power.

The question now is whether the CBI and ED can ever return to their intended role as impartial enforcers of the law. The Supreme Court’s remarks offer a glimmer of hope, but words alone will not suffice. Institutional reforms are urgently needed. The independence of these agencies must be protected through greater accountability mechanisms, such as a more autonomous selection process for key officials, reducing the direct influence of the government of the day.

One solution could be to place the CBI under the direct oversight of a parliamentary committee, rather than the central government, ensuring that no single political entity can dictate its actions. Similarly, limiting the powers of the government to approve or withhold permission for investigations, especially in cases involving government officials or politicians, would help mitigate accusations of bias.

India’s democracy cannot thrive if its investigative agencies are seen as compromised. The parrot, as the Supreme Court suggested, must be freed—before the song it sings becomes irredeemably one-sided.

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